Brand Identity

Idovio Branding Kit

Official brand assets, color system, typography guidelines, and logo usage rules for the Idovio ecosystem.

Primary Logo

Idovio
Light background
Idovio
Dark background
Idovio
Professional Ecosystem
Horizontal lockup

Logo size reference

16px
24px
32px
40px
48px
64px
80px

Product Logos

Idovio Core
#0066CC
Idovio Serve
#FF7A00
Idovio Market
#7C3AED
Idovio Warehouse
#059669
Idovio Forge
#0891B2
Idovio Fleet
#D97706
Idovio Handheld
#0D9488
Idovio Device Hub
#475569
Idovio Connect
#0284C7
Idovio Pay
#E11D48

Color System

Brand Gradient
linear-gradient(135deg, #0066CC → #3399FF → #5FA8FF)
Used for: primary buttons, text gradients, logo accents
Brand Blue
#0066CC
Primary actions, links, highlights
Electric Blue
#3399FF
Gradient accents, glows, highlights
Sky Blue
#5FA8FF
Light gradients, hover states
Ember Orange
#FF7A00
Alerts, contrast accents, Serve
Deep Navy
#07101F
Dark mode base, hero backgrounds
Navy 800
#0D1A2E
Dark mode surfaces, panels
Slate Text
#526174
Body copy, secondary information
Pure White
#FFFFFF
Light mode base, text on dark

Typography

Display / Heading
Inter · 700–800
Idovio
Page titles, hero headlines
Title
Inter · 600
Idovio
Section headings, card titles
Body
Inter · 400–500
Idovio
Body copy, descriptions
Label / Eyebrow
Inter · 600
Idovio
Category labels, uppercase tags
Mono / Code
JetBrains Mono · 400–500
0x3f4a...7d9c
Code, hashes, addresses

Usage Guidelines

Do

  • • Use the logo in its original proportions — do not stretch or distort.
  • • Maintain clear space equal to the logo's height on all sides.
  • • Use the gradient version on solid light or dark backgrounds.
  • • Use white version on brand-colored backgrounds.
  • • Refer to official hex codes when reproducing brand colors.
  • • Use Inter as the primary typeface in all marketing materials.

Don't

  • • Do not recolor the logo using non-brand colors.
  • • Do not place the logo on busy backgrounds without sufficient contrast.
  • • Do not add shadows, outlines, or effects to the logo.
  • • Do not use the logo smaller than 16px.
  • • Do not use product logos to represent the Idovio master brand.
  • • Do not alter the gradient direction or color stops.

Download Brand Assets

Full brand kit including SVGs, PNGs at multiple resolutions, color swatches, and font files.

All assets are provided under the Idovio Brand License. Review usage guidelines before use.